Who we are.
Inventor. Founder. Enterprise.
Inventor. Founder. Enterprise.
Almost 25 years ago, this sentence was both the starting point and motivation for the founding of Becks cocoa™. The best things come about when discerning people create something for themselves and are passionate about their work. In his home kitchen in the Westend, Michael Beck experimented with flavors, cocoa intensities or layers. This is how individual and sometimes extravagant cocoa specialties were created, which hint at the passion of their inventor with every sip and every bite.
For us, cocoa is an absolutely original and honest concept that radiates warmth and security. That’s why “Cocoa” is also an integral part of the brand name. With cocoa, we associate the whole – the plant, the fruit and the seeds. All together, this is the basis for Becks cocoa™. For all our enthusiasm for new flavor blends: That cocoa plays the main role in every sachet and every can is indisputable.
We use the spice combinations in Becks cocoa™ cocoas with restraint, just so that the individual character of a cocoa blend is emphasized but not masked. After all, the most important thing about cocoa is the cocoa itself! Pure pleasure – cocoa simply makes you happy!